One Step That Makes The Difference!

At 211 degrees...water is hot.
At 212 degrees...it boils.
And with boiling water, comes steam.
And steam can power a locomotive.
And, it’s that one extra degree that...
Makes all the difference.

Best-selling author Mac Anderson declares that the 212° concept is one of the most powerful communication ideas he has experienced in his 30 years as an entrepreneur.

So many times, in business and in life, it’s that one extra degree of effort that separates the good from the great.

What is fantastic about the 212° idea is that you can use it to fit your own needs. It may be 212° service that you’d like to reinforce, or 212° attitude, leadership, or quality. Or maybe, you’ll choose to build your entire culture around the 212° concept...to differentiate you from your competition.

The real beauty of 212° is the simplicity of the idea. Once explained...everybody gets it. And once you get it...it’s hard to forget!

View the 3-minute inspirational 212° movie

dreams, actions, asks, manages ... ... goals

"Don't Wait.
The Time Will Never Be Just Right."
By Napoleon Hill

"Circumstances Don't Create Character,
They Reveal Character."
By Zig Ziglar

"Once You've Done The Mental Work,
There Comes A Point Where You Have To Throw Yourself Into Action
And Put Your Heart On The Line."
By Phil Jackson, Coach of the Los Angeles Lakers

"Asking Is The Beginning Of Receiving.
Make Sure You Don't Go To The Ocean With A Teaspoon.
At Least Take A Bucket So The Kids Won't Laugh At You."
By Jim Rohn

"Good Management Consists In Showing Average People How To Do The Work Of Superior People."
By John D Rockfeller, American Industrialist

"He Who Is Not Courageous Enough To Take Risks Will Accomplish Nothing In Life."
By Muhammad Ali, World Heavyweight Boxing Champion

"By Failing To Prepare, You Are Preparing To Fail."
By Benjamin Franklin

"The Weak Can Never Forgive.
Forgiveness Is The Attribute Of The Strong."
By Mahatma Gandhi

"The Person Who Would Like To Make His Dreams Come True MUST STAY AWAKE."
By Richard Wheeler, Rotarian

"The Basic Goal-Reaching Principle Is To Understand That You Go As Far As You Can See,
And When You Get There You Will Always Be Able To See Farther."
By Zig Ziglar