In Challenging Times, Service Matters Most! by Ron Kaufman

As the wind of economic cycles blows hard, some businesses try to contain costs by cutting corners on customer service. This is exactly the wrong thing to do, because service matters now more than ever. Here's why:


When people buy during an economic downturn, they are extremely conscious of the hard-earned money that they spend. Customers want more attention, more appreciation and more recognition when making their purchases with you, not less.


Customers want to be sure they get maximum value for the money they spend. They want assistance, education, training, installation, modifications and support. The basic product may remain the same, but they want more service.


Customers want firmer guarantees that their purchase was the right thing to do. In good times, a single bad purchase can be quickly overlooked or forgotten, but in tough times, every expenditure is scrutinized. Provide the assurance your customers seek with generous service guarantees, regular follow-up and speedy follow-through on all queries and complaints.


In difficult economic times, people spend less time traveling and wining and dining, and more time carefully shopping for each and every purchase. Giving great service enhances the customers shopping experience and boosts your own companys image.When times are good, people move fast and sometimes dont notice your efforts. In tougher times, people move more cautiously and notice every extra effort you make.


When money is tight, many people experience a sense of lower self-esteem. When they get good service from your business, it boosts their self-image. And when they feel good about themselves, they feel good about you. And when they feel good about you, they buy.


In tough times, people talk more with each other about saving money and getting good value. Positive word-of-mouth is a powerful force at any time. In difficult times, even more ears will be listening. Be sure the words spoken about your business are good ones!

Self Improvements

"Everyone wants to be appreciated.
So if you appreciate someone, don't keep it a secret."
Mary Kay Ash, Entrepreneur

"Managers help people see themselves as they are;
Leaders help people see themselves better than they are."
Jim Rohn

"One preson's ceiling is another person's floor."
Denis Waitley

"Being challenged in life is inevitable, being defeated is optional."
Roger Crawford

"How do you view the customer?
And how do you respond when they get mad?
Hint: Your response holds the key to the word of mouth advsertising about you and your company.
And the key to your paycheck. Oh, that."
Jeffrey Gitomer

"There are two primary choices in life:
to accept conditions as they exist,
or accept responsibility for changing them."
Denis Waitley

"99% of the failures come from people who have the habit of making excuses."
George Washington Carver

"People often say that motivation doesn't last.
Well, neither does bathing - that's why we recommend it daily."
Zig Zaglar

"The achievement of one goal should be the starting point of another."
Alexander Graham Bell

"Fascination is one step beyond interest.
Interested people want to know if it works.
Fascinated people want to learn how it works."
Jim Rohn

World Internet Summit - Singapore

Recently, I attended the seminar - World Internet Summit in Singapore and I gave two thumbs up for this seminar

It is an eye opener and very enriching seminar for all the participants.

Speakers - Brett McFall, Jo Han Mok, Ewen Chia and Tom Hua

It is a four day event with 15 speakers and one guest speaker. The speakers include Tom Hua and Brett McFall (They are the partners for this seminar that is held worldwide), Rick Raddatz, Andrew & Daryl Grant, Johan Mok, Matt Bacak, Fabian Lim, Michael Cheney, Ewen Chia, David Cavanagh, Stephen Pierce, Willie Crawford and John Childers.

The Special Guest is none other than Mr Jay Abraham himself - the undoubtedly world famous marketing guru that helped lots of companies to earn millions and billions of money through simple and yet effective marketing strategies.

Jay Abraham gave advices to many CEO's, Entreprenuers, Board of Directors of many MNC's and Fortune 500 companies. Because of his successful strategies to turn many companies around, he charges high consultation fees which sometimes may reach up to $50,ooo. He emphazied a lot on the company's strategy, innovation, marketing and managment. He teaches companies how to maximise leverage and grow and minimise cost at the same time. To find out more about him and learn his creative marketing strategies, read

Jay Abraham - Income-Building Home Study System Package (eBook)
This Famous 'Super-Consultant', Who Charges $5,000 an Hour is Offering You His Business Secrets at a Daring 99% Off, and He'll Pay You - If You're Not Made a Believer.

The Guest Speaker - Mr Jay Abraham

Given the number of speakers presenting in this seminar, this seminar is jam packed with knowledge and skills that help you to start your own online business.

In the seminar, there is a LIVE challenge where Jo Han Mok and Ewen Chia demostrated LIVE on the strategies they used to make money online. At the end of the first day of the seminar, they announced that they are selling an info product on the internet to their customers database and everyday they would check their bank account to show us that money was rolling into their bank account and at the end of the 4th day of the seminar, they had earned around US$65,ooo, without having created the info product yet. Their product is actually a package that includes a teleseminar, ebook, etc. This is how powerful internet marketing can be.

Of course, it is easier said than being done. All these internet marketers also spent a lot of time when they first started out in Internet Marketing but they never give up. After years of studying and changing their strategies, they became very successful and started to see money rolling into their bank account. What makes them successful is because of their determination and their ongoing changing strategies to make their online business works. Therefore, now you can see them earning thousands and thousands of dollars everytime they sell something on the internet and you can do it too. You must follow their successful strategies and put in 1000% effort to make it work. There is no free lunch in this world.

This is a summary of what you would learn from the seminar: -

1. Areas to examine for any business and areas to improve on for business growth
2. Basic understanding of Internet terms and jargon
3. Recommendations of various business ideas to sell on the Internet
4. Ingredients for success and skills that you need
5. Guidelines to follow to set up a website
6. Process to follow to setup an online business
7. Tools you need for your online business
8. Importance of copywriting for your sales letter
9. Power of preselling before product launch
10. "Always be Marketing!"
11. Viral marketing system
12. Basic survival of an online business - traffic and list building
13. Criteria in selection of joint venture partners
14. 80/20 principles
15. Many others ... ...

The 5 elements of success by Napoleon Hill are: -

• A burning desire
• Specialised Knowledge
• Discipline
• Decisiveness
• Access to a mastermind team

So what are you waiting for?

Start your route to success by reading

Jay Abraham - Income-Building Home Study System Package (eBook)
This Famous 'Super-Consultant', Who Charges $5,000 an Hour is Offering You His Business Secrets at a Daring 99% Off, and He'll Pay You - If You're Not Made a Believer.

Stress? Tired? Restless? Something to boost you up?

"Formal education will make you a living;
self education will make you a fortune."
by Jim Rohn

"Target the heart of your customer, not his wallet."
by Rick Beneteau

"Integrity is not a conditional word.
It doesn't blow in the wind or change with the weather.
It is your inner image of yourself,
and if you look in there and see a man who won't cheat,
then you know he never will."
by John. D MacDonald

"Those who seek security are no longer employable."
by Denis Waitley

"When you know clearly what you want,
you'll wake up every morning excited about life."
by Mark Victor Hansen

"Both poverty and riches are the offspring of thought."
by Napolean Hill

"Dare to go forward.
Courage is the mark of greatness in leadership."
by Brian Tracy

"The person with the most flexibility
has the best chance of achieving the outcome he / she desires."
by Tony Jeary

"People who know the most,
know they know so little,
while people who know nothing want to take all day to tell it to you."
by Charlie T Jones

"Big people are always giving someone credit and taking blame;
little people are always seeking credit and giving blame."
by Charlie T Jones